A Few More Thoughts On Recent Advertising
Favorite slogan in a really long time:
Best Watch Your MTV’s.
Most unfortunate poster placement:
“The 40 Year-Old Virgin” next to “The Clairvoyant Child” of USA’s the 4400.
Don’t think she saw that one coming.
Worst celebrity endorsement:
Terry bald-as-a-doorknob Bradshaw as spokesperson for Supercuts.
Wha? Have you guys seen these commercials? Where Bradshaw talks about how his hair color is a “spring?” No Terry, it’s the dead of winter, and you’re a maple tree. That’s your hair color.
In fact, Supercuts loves Terry and his non-existent flowing locks so much, they made little computer games and cartoons that feature him on their website, like this one:
Between life and cream rinse, Terry chooses cream rinse.
Here you maneuver Terry around on a surfboard and pick up floating hair product while trying not to get eaten by the school of sharks in the water. Maybe that Blow Out guy Jonathan Antin should do a site like Supercuts to get more people into his salons. Nothing says “class,” or “haircuts” for that matter, like a flash animation game of, say, Wilford Brimley in a hang glider catching falling curling irons while avoiding vultures.
That one’s free, Jonathan. The rest will cost you. Dearly.
It’s the right thing to do, Jonathan.